Press & Media

Official Bio

Joshua Long is a business consultant who assists million dollar and up B2B companies and organizations break through stagnating revenue plateaus and unlock rapid growth.

Combining experience as marketing director for Business Breakthrough International (BBI), a business development enterprise owned by Chet Holmes and Tony Robbins, with his own entrepreneurial and consulting work, Josh developed the Bottleneck Breakthrough Method (BBM). BBM is a consistently reliable method to reintroduce business growth, fuel sustainable revenue, and reduce the risk of wasted capital.

Focused on pairing marketing with a systems approach for sustainable results, Josh has also worked closely with thought leaders like Dan Kennedy, Jay Abraham, and Perry Marshall. Josh holds an MBA in Entrepreneurship from CSU Fresno.

His book, titled Bottleneck Breakthrough Method details and describes his technique and offers valuable, approachable advice for executive teams, B2B entrepreneurs, educational organizations, and others interested in pushing past stalled revenue numbers.

Released on November 1, 2017, Bottleneck Breakthrough is available in hardcopy and electronically through Amazon, Barnes & Noble, and iBooks.

The Book

Business development expert Joshua Long’s new book, Bottleneck Breakthrough Method, delivers on its promise to identify and resolve the business bottlenecks that strangle revenue and shut down growth.

Aimed at executive teams, organizations, and B2B owners with enterprise values from $1 million and up, Bottleneck Breakthrough Method stands out among business marketing books by delivering a method and the tools to diagnose what is wrong—and fix it.

A longtime business growth consultant, Long is an entrepreneur and former marketing director for BBI, the development company owned by Tony Robbins and Chet Holmes. More than the next business marketing book, Bottleneck Breakthrough takes a systems approach to diagnose and remediate business blockages.

Long’s book is a training manual and guidebook for business owners to analyze bottlenecks, identify deterrents to success, and apply structured solutions to reboot growth and revenue. Long’s work gives owners and entrepreneurs the capability to work with the unique drivers of their own difficulties, and learn how to move through each one successfully, and profitably.

Common bottlenecks include the “one million dollar plateau”, where businesses achieve consistent revenue numbers, but fall back, and the inevitable stall that occurs when an owner is overcommitted and unable to drive more profit. Long observes small business growth is generally not a predictable 5% or 10% each year, but can be fast and significant—when roadblocks to profit are cleared.

Long’s methodology in Bottleneck Breakthrough aims at operational optimization and risk reduction, often through testing, to avoid lost capital and wasted energy. Too often owners endlessly try shiny new solutions without taking a ruthless look at how worn-out processes and root problems are derailing revenue and growth. Long’s book offers frank talk about misconceptions around growth, and counsels revenue plateaus are not an endpoint, but a launching ground for increased profit and more sustainable growth.

Available for interview, Joshua Long is a consultant, and entrepreneur whose book Bottleneck Breakthrough is available electronically and in hardcopy through Amazon, Barnes & Noble, and iBooks.


There’s nothing worse than trying to solve 26 bottlenecks at once and sometimes there’s nothing harder than figuring out the 1 to solve FIRST.

Sometimes you solve the worst one and it doesn’t matter because there’s this other niggling little tiny one that’s still unsolved. Sort of like fixing your vacuum cleaner but finding out that the plug is shorted out so it STILL doesn’t work.

The self-honesty of this book starts with the foreword where one of Josh’s clients cuts a vein and bleeds. This is actually worth reading. (I can’t figure out why most books have a foreword or a preface or an introduction, if the book is any good it’s like putting broccoli on top of chocolate cake.) Like the client says, it’s not that this stuff is rocket science, it’s just that it requires hard introspection and brutal honesty.

So the book asks you a lot of questions and it asks you to STOP and ask yourself. So this is not a book that you blithely listen to while jogging and say “Wow that was fun.” In fact, it’s probably not going to be fun. And Josh is not the kind of guy who’s going to be bothered if you didn’t have enough fun, or if he offended you because you’re a feminist with a hyphenated name. He’s brash and unapologetic most of the time.

There’s some immediately useful stuff in here – like digital tools he recommends. Most people just pick the most popular one, but Josh weighs in with definite opinions about which ones are really the best and why.

There’s also long-term useful stuff like how you put together an exit plan so you can walk away with some wealth at the end of the line.

Entrepreneurs buy all kinds of books but they don’t need most of them. Mostly they need a very few that they relentlessly execute. My AdWords book is the same way. It’s not like you read it for entertainment. But if you spend a few months doing all the stuff you find in about six or seven chapters, you make huge headway. This is one of those kinds of books.

There’s a great tip about meetings on page 132 for example. Might chop a bunch of wasted hours out of your week.

This isn’t mere theory. Josh has worked in a whole bunch of businesses and he’s seen a lot of dead bodies and performed many an autopsy. He has this sort of cool detachment you expect from a guy who’s had to saw a guy’s leg off because he got gangrene. “Well buddy, I’m sorry, but this thing is gonna have to come off.”

That said, you will find a sparkle of compassion here and there, as well as an entertaining story along the way. So yes, some pruning will be necessary – but you will be rewarded for it.

-Perry Marshall, Author, 80/20 Sales & Marketing, Ultimate Guide to Google AdWords, Ultimate Guide to Facebook Advertising, Evolution 2.0
“Josh has a natural talent for helping business owners and entrepreneurs hone in on the critical leverage point in their business that needs the most attention and improvement. By following his advice and consistently focusing in on the current bottleneck in my business I’ve seen it grow month after month.

Bottleneck Breakthrough is the distillation of Josh’s experience and thinking.

It is a practical guide map to pinpoint the bottleneck in your business or your business systems so you can fix them, which leads to more growth every time.”
-Jack Born, Founder,
“If you’re in business, this should be added to your “must read” books for 2017. If you’re a business consultant or work in B2B, I think it’s more imperative to read it because of the impact you can have on others.

The book provides a clear path for business owners who are either plateauing and/or are getting burned out from simply trying to do so much in their business.

Josh has done a tremendous job of simplifying a process many high level consultants work through with their clients to produce maximum results in a minimal amount of time. Many of the concepts take hours to implement yet results can be dramatic.”
-Sharon Hayes, Founder Domainate
“Bottleneck Breakthrough is the framework that helps any business owner, entrepreneur or corporate executive identify, and more importantly FIX the challenges getting in the way of increased profits and streamlined operations. Joshua Long has the recipe for success in your business or enterprise.”
-Mark Garcia, Author, How To Become a Rock Star Chef In The Digital Age, Entrepreneurial Insanity in the Restaurant Business
“I always judge a good business book by my ability to find three wow moments. If I can find at least that, it’s a definite winner. Bottleneck Breakthrough gave me not only three big wow moments, it gave me a countless number light-bulb moments that I can use for my business and for my clients. I’m confident that every business owner who reads this will have wow moments, too, regardless of what stage they’re at.”
-Bob Regnerus, Serial Entrepreneur

Approved Photos


Here are interview questions to help guide the conversation with Josh.
Below are a few of the best interviews Josh has given to give you an idea of his style and content.

Unstoppable CEO Podcast

Sustainable Business Podcast

Hooked On Startups Podcast

Your First 1,000 Clients Podcast

Bigger Pockets Expert Series

Online Supercoach Podcast

Zero to Scale Podcast

Speaking Contact

The following two tabs change content below.